Sprekers

Deze sessie verkent hoe dat eruit kan zien. De aftrap begint met een inventarisatie: wie herkent het retourprobleem en wie juist niet? Welke frustraties of uitdagingen spelen op dit moment het meest? En welke aanpakken hebben in de praktijk al daadwerkelijk verschil gemaakt? <br>

Authentic content from your community is a critical growth engine, but it comes with a unique set of strategic challenges.

In fashion, authenticity has become the most valued accessory. User-generated content is no longer just about attractive images; it is the engine that builds trust, shapes purchasing decisions, and fosters a community around a brand. Today’s consumers want more than a product display, they want to see real people styling products in real life. Across all touchpoints, from social media feeds to product pages, user-generated content has emerged as a decisive driver of engagement and credibility.